Path to Purchase Expo

September 26-28, 2017 | Donald E. Stephens Convention CenterĀ | Rosemont (Chicago) IL

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Joy Ho

Manager, Brand Partnerships
FreshDirect

Joy works with world-class partners at FreshDirect to architect solutions that generate visibility and impact with consumers. In addition to overseeing campaigns from end-to-end, Joy integrates technology with her love for food to strengthen the shopping experience. Prior to joining the E-Commerce retailer, she was responsible for accelerating the growth of digital content marketing efforts for various brands like Singapore Tourism Board and NBC Universal. Originally from Singapore, she holds a Masters of Science in Communications from Columbia University.