Michael Murray brings 29 years of experience in marketing, strategy and product management to his role as CEO of ItemMaster. He is responsible for the overall operation and strategic direction of the 75 person SaaS company that exclusively services the CPG and CPG retail industry. Prior to joining ItemMaster, Murray served as the chief product officer of Catalina as well as board member of Nielsen Catalina Solutions from 2012-2015. He previously served as the CMO — e-commerce & online for Sears Holdings, where he led all acquisition, social marketing and online customer communications for the Sears.com and Kmart.com e-commerce properties. Prior to his roles within retail organizations, Murray was CMO of Fishbowl, VP and general manager of new ventures and innovation at AOL and a partner and general manager of Targetbase Marketing, an Omnicom Company.