Path to Purchase Expo

September 26-28, 2017 | Donald E. Stephens Convention Center | Rosemont (Chicago) IL

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Patrick Moorhead

Chief Marketing Officer
Label Insight

Patrick Moorhead is responsible for all aspects of brand marketing and communications. Prior to Label Insight, Moorhead led Twitter’s relationship with Walmart, including paid media advertising, structuring and formalizing how the two companies shared and utilized their respective proprietary data, how the retailer could enhance its customer service offerings with Twitter technologies, and helping top Walmart executives engage directly with customers on the Twitter platform. Moorhead was vice president of mobile at Catalina, where he was responsible for implementing solutions for CPG manufacturers. Prior to joining Catalina, Moorhead served as SVP & global director of mobile platforms at FCB. At Razorfish, Moorhead led R&D on behalf of the agency’s emerging media group. Moorhead holds a bachelor’s in fine arts and philosophy from Kenyon College.