Shelley Christianson was awarded the 2015 Global Knowledge and Insights Award for delivering results, innovation and collaboration at Hershey. She is a leading expert on shopper insights and spoke at the 2015 Omni Shopper Conference. Before joining Hershey, Christianson worked in shopper marketing at SC Johnson and Kimberly-Clark. She uses her collaborative style to create and implement shopper based strategies. Christianson is a Faculty member for the Path to Purchase Institute.
Sr. Manager of Shopper Insights
The Hershey Company