Path to Purchase Expo

September 26-28, 2017 | Donald E. Stephens Convention Center | Rosemont (Chicago) IL

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P2PX Sponsorship Partners


Aki Technologies connects advertisers to consumers during the most relevant and receptive mobile moments. Through a unique platform that leverages artificial intelligence to analyze the billions of data points that comprise mobile activity, Aki predicts when an ad is most likely to drive awareness, engagement and foot traffic. Advertisers that use Aki’s mobile moment targeting benefit from greater impact and efficiency, as well as unparalleled insight into their audience’s mobile behavior. The company has offices in San Francisco, New York, Chicago, Seattle and Los Angeles.

Catapult is a Conversion Marketing agency, where branding and buying are part of a total solution. Its data-driven approach identifies the core, actionable insights that inspire truly brilliant creative solutions. Personalized solutions that convert consumers to shoppers, and shoppers to buyers, no matter how or where they choose to transact.

Clavis Insight is the global leader in online retailer monitoring and 6Ps eCommerce Analytics™. Its automated proprietary technology, together with a methodology enabled by globally embedded teams of experienced eCommerce consultants, empowers manufacturers with consistent performance reporting, identification of actions that drive growth, and content auditing that helps to protect and enhance brand equity.

The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands and more than 3,800 beverage choices. Led by Coca-Cola, one of the world’s most valuable and recognizable brands, our company’s portfolio features 20 billion-dollar brands, 18 of which are available in reduced-, low- or no-calorie options. Our billion-dollar brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del Valle, Ga. and Gold Peak.

Colgate-Palmolive is a leading global consumer products company, tightly focused on oral care, personal care, home care and pet nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, Elmex, Tom’s of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet, Hill’s Prescription Diet and Hill’s Ideal Balance.

Crisp is a mobile shopper activation company. It gives retail and CPG brands the unrivaled ability to target, message, and activate mobile shoppers – with proven results. Crisp is powered by MoCA: a revolutionary platform that pinpoints the right mobile shoppers in the right place and time; delivers data-informed experiences that activate them to store visits and sales; and that accurately measures success. Crisp has focused exclusively on mobile innovation since 2000, and gears its entire practice toward retail and CPG mobile activation. Crisp's deep vertical knowledge and expertise gives it the proven ability to activate shoppers on the devise they use most: their mobile phones.

For over 25 years, Interactions has been the leader in experiential marketing for retailers and brands around the world. Interactions designs and activates events from in-store product demonstrations to large-scale mobile tours. Their innovative customer-centric approach revolves around direct, two-way interaction and incorporates digital, print, and social media to influence purchase decisions and generate long-lasting results. Interactions customized solutions build awareness, inspire conversation, lift sales, and cultivate brand loyalty.

dunnhumby is a leading customer science company. It analyzes data and applies insights from nearly one billion shoppers across the globe to create personalized customer experiences in digital, mobile, and retail environments. Its strategic process, proprietary insights, and multichannel media capabilities build loyalty with customers to drive competitive advantage and sustained growth for clients. dunnhumby employs 2,000 experts in offices throughout Europe, Asia, Africa, and the Americas and works with a prestigious group of companies including Tesco, Raley’s, Monoprix, Whole Foods Market, Coca-Cola, Procter & Gamble, and PepsiCo.

Founded by brothers Ernest and Julio Gallo in 1933 in Modesto, Calif., E. & J. Gallo Winery is the world’s largest family-owned winery and the acclaimed producer of award- winning wines and spirits featured in more than 90 countries around the globe. A pioneer in the art of grape growing, winemaking, sustainable practices, marketing and worldwide distribution, Gallo crafts and imports wines and spirits to suit a diverse range of tastes and occasions, from everyday offerings to boutique, luxury bottlings. The Gallo portfolio is comprised of more than 80 unique brands including Barefoot Cellars, Dark Horse and Gallo Family Vineyards, as well as premium box wines The Naked Grape and Vin Vault. Premium offerings include Apothic, Carnivor Columbia Winery, Ecco Domani, Edna Valley Vineyard, J Vineyards & Winery; Louis M. Martini and MacMurray Estate Vineyards.

As the shopper-first brand agency, FCB/RED considers every consumer and shopper touch point -- from initial brand engagement to sustainable consumer advocacy. Our deep relationships with retailers, coupled with cultural sensitivity and empathy for their consumers and shoppers, informs and guides our work. FCB/RED believes creative collaboration is key to building great ideas and that good design is essential to providing memorable experiences. FCB/RED's expertise in digital, mobile, social, retail, experiential and broadcast channels yields seamless solutions that holistically address the needs and desires of today's in-control, omni-channel shopper.

Freshop's Online Grocery platform is the easiest to deploy, use and manage. From personalized circulars to digital coupons integrated with the full product catalog, Freshop helps grocers to remain relevant and competitive in today's challenging environment. In just three years Freshop has grown to support more than 500 stores in forty states and five countries. Freshop is an amazing service at a fair price and every grocer can use Freshop to build a solid online complement to their physical stores. Freshop has set the bar even higher by launching Chef Kit, meal kits for the independent retailer.

Great Northern Instore is a world-class designer, manufacturer and service provider of in-store displays focused on delivering creative solutions to get your product to market quickly and cost-effectively with aisle-stopping impact and supply chain performance.

IN Marketing, the #1 Promotion Agency as ranked by Ad Age for four years running, connects more brands to more retailers and more shoppers to more categories than any other agency because IN Marketing knows those moments of connection can happen anywhere our shoppers are, no matter where their journey takes them. With an ever growing network and expert capabilities, IN Marketing has the technology to map more meaningful buy moments for shoppers by combining real-time and historical shopper locations with purchase and environmental data from 300 billion location signals.

IMS is the industry leader in POS and Branded Merchandise program management, providing innovative merchandising solutions that simplify marketing execution, enable brand-building & sales-driving initiatives, and unlock incremental marketing dollars. By integrating development, sourcing, ordering, distribution, and inventory management, IMS solutions deliver cost savings through aggregated spend, consolidation, integrated technology, and process efficiency. IMS provides seamless, end-to-end program management that delivers marketing assets to the right place, at the right time, for the lowest total cost.

ItemMaster® is the most comprehensive source of brand-verified product content to satisfy every outpost of market demand. Its cloud-based Brand Activation™ Platform enables manufacturers to share, verify and manage their product portfolio and custom branded content for distribution across all channels; turning shoppers into buyers.

Jack Link’s is a global leader in protein snacks and the number one meat snack manufacturer worldwide. Headquartered in Minong, Wis., Jack Link’s is a family-owned company that represents a heritage of quality and consumer trust, with the mission to Feed Your Wild Side. Jack Link’s offers more than 100 premium protein snacks in a variety of flavors, sizes and price points, appealing to nearly every consumer and occasion.

Listrak’s customer-centric data approach helps digital marketers build deeper relationships with customers through personalized, multichannel strategies that drive revenue, engagement and growth. Listrak helps reach customers at the right time and the right place, regardless of the source, channel or device being used. The Listrak platform captures data from and delivers messages through mobile, email, social, web and on location. Listrak has more than a decade of digital marketing experience and works with leading brands.

For over 40 years, The Mars Agency has been identifying and commercializing growth through shoppers. From strategy to sell-in to activation, its job has always been to create impact for the world's greatest brands and retailers.

Menasha is North America’s largest independent packaging and merchandising company focused on optimizing the retail supply chain. With a network of over 50 locations that include design centers, manufacturing plants, contract packaging and pack-out and fulfillment service centers, it is our mission to integrate the merchandising strategies of retailers and CPGs.

MillerCoors brings American beer drinkers an unmatched selection of the highest quality beers, flavored malt beverages and ciders, steeped in centuries of brewing heritage. MillerCoors' brands include favorites such as Coors Light, Miller Lite, Miller High Life and Coors Banquet. From Tenth and Blake Beer Company, its craft and import division, MillerCoors offers beers such as Leinenkugel’s Summer Shandy and Blue Moon Belgian White. MillerCoors has also pioneered new brands such as Redd’s Apple Ale and Henry’s Hard Sodas.

Momentum Worldwide is built on the simple truth that it's not what brands say, it's what they do that matters. That’s why Momentum delivers total brand experiences for our clients, guided by the belief that today the most important product a brand makes—other than the product itself—is an experience. The experiences we build live seamlessly in the physical and the digital worlds—what we call integrated phygital experiences. Our work spans all mediums—from events and sponsorships, to advertising, shopper and promotions, to music, entertainment, social and beyond. In 2017, Momentum was the first-ever brand experience agency ever named to the AdAge Standout Agencies list. Part of the Interpublic Group of Companies (NYSE:IPG), we operate in over 40 countries for partners including American Express, Coca-Cola, Procter & Gamble, Samsung, SAP, Verizon, Walmart, William Grant & Sons, and many more. momentumww.com and @momentumww

News America Marketing (NAM) architects media and incentive campaigns for many of the biggest consumer brands in the world. Brands count on NAM to drive growth by reaching millions of shoppers along the path to purchase, ensuring trade support and activation, and proving sales results. NAM is obsessed with understanding and motivating people wherever they choose to shop in order to unlock shopper-based growth…because they believe shopping should reward everyone. Their omni-channel portfolio includes home-delivered, in-store, sampling, digital and mobile media and incentives, primarily under the SmartSource brand name and through the Checkout 51 mobile app.

Nickelodeon, now in its 38th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).

PureRED | Ferrara is a leader in transformational digital strategy and execution for consumer retail and packaged goods companies. PureRED | Ferrara helps clients grow by providing them with the ideas, expertise, technology and executional capability to transition their traditional marketing to compete and win in today’s digital world. PureRED | Ferrara’s clients include Lowe’s Home Improvement, Dollar General, Rite-Aid, Heinz, Arm & Hammer, Johnson & Johnson and Kimberly Clark. PureRED | Ferrara is headquartered in Atlanta and has more than 450 employees in locations throughout the United States, including Chicago, San Francisco, Dallas and Pittsburgh.

Quotient is a leading digital promotions, media and analytics company that connects brands, retailers and consumers. With our unmatched shopper data and network of more than 60,000 stores, Quotient delivers personalized digital grocery coupons and media to millions of shoppers every day. In addition, our exclusive purchase data and purchase intent data helps brands and retailers influence shoppers, engaging a potential audience reach of 70MM+ for targeted media campaigns in the U.S.

Shelfbucks is the leading in-store shopper marketing optimization platform, enabling retail and CPG brand customers to realize additional revenue and brand equity from in-store marketing programs with insights that lead to better merchandising decisions, and new personalized shopper experiences that lead to increased sales per visit.

STRATACACHE provides intelligent digital signage, digital merchandising, mobile enablement and rich media customer engagement. With over 2 million software activations across multiple platforms, STRATACACHE and its divisions influence customers at the point-of-decision, enhancing sales opportunities and profitability. STRATACACHE is based in Dayton, Ohio, and serves 28 countries with offices in San Francisco, San Jose, Los Angeles, Chicago, Philadelphia, Bentonville, Dallas, Calgary, Toronto, Montreal, Vancouver, London, Oslo, Sittard, Hong Kong, Tokyo, Adelaide, Luxembourg and Bangalore.

Tempt In-Store Productions collaborates with retailers and brand marketers to design, produce and fulfill complex in-store signage and point-of-purchase programs. It combines creative retail expertise with a production platform that includes structural design, large format offset/digital print, finishing and kitting/ fulfillment. Tempt is also a proud U.S. Licensee of Marin’s patented instant point of purchase display, the LAMa that goes from flat to fully deployed in seconds.

TPN is a dynamic-retail marketing agency: born in tradition, fueled by innovation and living at the intersection of traditional retail and emerging commerce. It reimagines retail to make the buy happen for global brands including Bank of America, PepsiCo and The Hershey Company.

Verve is a location-based mobile marketing platform that connects advertisers with consumers to deliver successful business outcomes. The company’s proprietary location intelligence, patented technology, premium mobile inventory and analytics capabilities empower marketers to reach and engage consumers with compelling mobile advertising experiences. Headquartered in New York City, Verve has offices in San Diego, San Francisco, Denver, Los Angeles, Washington, D.C., Chicago, Detroit, London, Eastern Europe, India, and Southeast Asia. For more information, visit www.verve.com.

Vestcom is the leading provider of customized shelf-edge communications and specialized marketing services for the retail industry—delivering proven results and influencing shopper behavior at the point-of-decision for the nation’s top retailers and their suppliers, processing 3 billion price/promotion updates per week through its 11 production facilities located across the United States. Vestcom’s services benefit retail clients by reducing total cost of ownership, increasing retail sales and coordinating in-store execution with retailers and their brand partners.

WestRock is your single-point access to the very best of in-store merchandising. From packaging to promotional displays, permanent fixtures, in-store environments and out-of-store spectaculars, WestRock collaborates with clients to help their brand stand out from the competition at retail. Its goal is to drive shoppers to your brand. WestRock also offers full-service assembly, co-packing and fulfillment.

Relevancy is the Number One factor in influencing a customer before buying a brand in-store. Yieldbot built its entire marketing platform to identify active consumer intent online and deliver relevant brand ads that lead to measurable in-store purchase. Now, Yieldbot introduces Motivation Match to allow brands to marry our proven digital intent with outside data sources to improve physical sales performance. Visit us to find out where your most relevant new, lapsed and loyal customers are on their mobile devices and how we can deliver them to your physical locations.